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London Vet Show 2025

Start-up case study – a 24 month timeline of a new practice’s journey (LVS25)

Start-up case study – a 24 month timeline of a new practice’s journey (LVS25)

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20 Nov 2025 | Exhibitor Showcase Theatre 1
Culture ,  Leadership and Management ,  Practice Management

Theory and on-paper plans only go so far in helping prospective practice owners understand and manage the reality of founding, opening and running a new start-up veterinary practice.

This session will provide a case study using real examples over a time frame spanning the year before launch until the end of the first year of trading.

  • What is a good "Location, Location, Location"?
  • How much are "Rent and renovation costs"?
  • What are the biggest Recruitment challenges?
  • What Marketing strategies actually work?
Speakers:

Brian Faulkner, BSc (Hons) BVM&S CertGP(SAM) CertGP(BPS) MBA MSc(Psych) FRCVS, Veterinary Clinician and Business Consultant - Vetology

Emma Barnes, Business & Executive Coach, Co-founder - Vetpreneur

Tracey Morley Jewkes, MBA DipMgt FCMI, Director - Tracey M J Consultancy and Vetpreneur
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Start-up case study – a 24 month timeline of a new practice’s journey

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