Digital first; self-serve, digital transformation; enablement, ecosystem…the buzz words of today that promise a whole heap of benefits. We know it has worked in other industries. What does it mean for Animal Health? How will it improve life in practice? What does it mean for the pet owner? And most importantly the patient.
Keeping the human at the core of a digital customer journey is key to its success. Only when the new solution is adopted does it start to drive value.
Speaker: Siobhan Greenan, Head of Market Development, MWI
Presented at London Vet Show 2021
Exhibitor Showcase Theatre 2
Thursday, November 11th 11:30 AM
Please note this session is not RACE-approved but you can still earn a CPD certificate.