I'm afraid it's not good news…How to talk to pet owners about cancer

Presented by Sarah Holliday
Sponsor: IDEXX
In this session, we will outline communication techniques to support veterinary professionals in the delivery of cancer diagnosis. We will learn compassionate communication skills and how to support the clients’ emotional responses, whilst considering anticipatory grief and the human-animal bond.
Presented at BVA Live 2026 in IDEXX Advanced Diagnostics Theatre on 11 June 2026, from 14:15 to 15:00.