{"product_id":"will-my-itchy-dog-get-back-to-normal-can-we-raise-owners-expectations-in-canine-allergic-and-atopic-dermatitis","title":"\"Will my itchy dog get back to normal?\" - can we raise owners’ expectations in canine allergic and atopic dermatitis?","description":"\u003cp\u003e\u003cstrong\u003ePresented by Timothy Jones, Victoria Robinson; Natalie Barnard\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003eSponsor:\u003c\/strong\u003e Elanco\u003cbr\u003eThis session will focus on evidence-based treatment targets when treating dogs with atopic dermatitis and how new therapies can help you to achieve these.\u003cbr\u003eLearn about Zenrelia (ilunocitinib), including evidence from a head-to-head clinical trial and case feedback from UK dermatology specialists. Zenrelia is Elanco’s once-daily JAK inhibitor for the treatment of canine allergic and atopic dermatitis, which brings 45% more itchy dogs back to normal levels of itch compared with Apoquel* and with a comparable safety profile  [1]. Globally, Zenrelia has already been used to treat over 2 million dogs since its first launch in 2024 [2].\u003cbr\u003e*77% of dogs treated with Zenrelia achieved PVAS \u0026lt;2 by Day 112 compared to 53% of dogs treated with Apoquel. A ‘normal’ itch score is considered to be comparable to that of a healthy, non-allergic dog (PVAS \u0026lt;2).[1] 1. Forster S et al. Vet Dermatol. 2025 Apr;36(2):165–76. 2. Elanco Animal Health. Elanco Global Sales Data. May 2026.\u003cbr\u003ePresented at BVA Live 2026 in Clinical Theatre 1 on 11 June 2026, from 12:00 to 12:50.\u003c\/p\u003e","brand":"BVA Live 2026","offers":[{"title":"Default Title","offer_id":57480326218101,"sku":null,"price":96.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0102\/9989\/9959\/files\/42_2f97edbb-e341-4122-beeb-7ea183d92888.png?v=1789738856","url":"https:\/\/academy.vetshow.com\/fr\/products\/will-my-itchy-dog-get-back-to-normal-can-we-raise-owners-expectations-in-canine-allergic-and-atopic-dermatitis","provider":"Vet Show Academy","version":"1.0","type":"link"}